Echinacea purpurea 'Lustre Hybr.'

Echinacea purpurea 'Lustre Hybr.' is a vibrant perennial coneflower known for its luminous, jewel-toned blooms in shades of rose-pink, coral, and reddish-purple. Each flower features slightly overlapping petals that surround a prominent, coppery-orange central cone, creating a rich and saturated display. The plant’s strong, upright stems and deep green foliage make it a standout in mixed borders, pollinator gardens, or mass plantings.

Easy to grow and resilient, 'Lustre Hybr.' thrives in well-drained soils and tolerates drought conditions once established. It’s a magnet for bees and butterflies, and its prominent seed heads provide valuable food for birds through fall and winter. While deadheading will prolong blooming, allowing some flowers to go to seed enhances both wildlife support and seasonal interest.

Sun Requirements:

Full Sun. Performs best with a minimum of 6 hours of direct sunlight per day; tolerates light shade in hot climates.

Maximum Growth Height:

30–36 inches (75–90 cm), offering a mid-height option ideal for layered perennial designs.

Bloom Month:

June to September. Provides bold color and ecological value from early summer into fall.